A web designer is a professional who creates the visual aspects and layout of websites. They focus on enhancing user experience by designing intuitive, aesthetically pleasing, and functional interfaces. Key responsibilities include collaborating with clients to understand their needs, developing wireframes and prototypes, selecting appropriate color schemes and typography, and ensuring the website is responsive across various devices. Proficiency in design tools like Adobe Photoshop, Illustrator, and Figma, along with a solid understanding of HTML and CSS, is essential. Web designers play a crucial role in establishing a brand’s online presence and ensuring user satisfaction.